The poster I designed for a famous bay area farm - Hidden Villa Farm.
The fonts I used reinforced the intent of the poster. Type is used to its extremes; I also set up contrast between the sizes and weights of the type on the page. I had various options to visualize the concept with type. The type interprets the message visually, it isexaggerated, and contrasted with the intent of the verbal message. The message is repeated, and I mixed typefaces for emphasis.
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Papyrus is a contemporary font that has been broadly used in various art works for different types of occassions, due to its neat yet stylish look and great legibility.
The poster is sort of a typography study in Papyrus, merely composed of all letters of the alphabet and some numbers and characters.
More info for the font creator: Chris Costello
Chris Costello graduated from Dutchess Community College in Poughkeepsie and received an Associates Degree in Commercial Art, in 1979. While in school, he worked at Wambach Communications Group, in Rhinebeck, New York as a part-time graphic designer and was hired full-time after his graduation. During this period of his life, he was also very involved with music and played bass with several bands in the area. He eventually took a chance to follow this dream—he quit his job and joined a rock band that toured the southern U.S.
In 1982, he moved to South Florida to attend the Art Institute of Fort Lauderdale, an art institute located directly on the beach. He won some awards and two scholarship nominations then decided to take a semester off and work in the field for a while. However, his job was so great, that he just kept on working and never went back.
Chris Costello worked at Group 3hree Advertising in Pompano Beach, doing graphic design, production and illustration. After about a year, he left this full-time position and went back to work for the same company, making twice as much money as a freelancer. He figured this was the way to go, so he hired himself out to ad agencies and design studios throughout South Florida. He liked the freelance idea because he could work on a lot of different projects and still had some time to hang on the beach.
After tiring of his vacation lifestyle, he moved to Boston, Massachusetts and worked for Brewster Advertising in Cambridge as an Art Director. After three years, he felt that he acquired enough experience to go off on his own again, so he left to pursue a career as a freelance illustrator and, a professional bass player. For the next six years, he had the time of his life. During the day, he worked at home, illustrating for high profile book publishers and ad agencies throughout the country. His nights and weekends were spent traveling to resorts and colleges all over New England to play music.
Costello became the Art Director for DPI, a book publisher in Woburn, MA in the year 1995. There, he learned computer graphics, web design, management and all about the publishing industry.
Three years later, he left DPI and became Senior Graphic Designer for The DeWolfe Companies in Lexington, MA. In 2002, Dewolfe was aquired by NRT and merged with Coldwell Banker Hunneman to form Coldwell Banker Residential Brokerage where he was promoted to Creative Director in thier marketing department.
In 2003, he recieved a Bachelors Degree in Graphic Design and Visual Communication at Northeastern Universty in Boston.
Chris Costello currently lives in the Boston area with his wife, Anita, and his two daughters, Sheriden and Emersen. He still gets to hang on the beach every now and then… but mostly then.
Designing typefaces is a labor of love for him. After handlettered book and magazine titles for several major publishers, he thought it would be cool to produce complete character sets from some of these designs for all of creatives out there. Except for Letterpress Text, every font is inspired by his own imagination and most are inked by hand before they are digitized.
The complete list of type fonts that Chris Costello designed is as follows:
Blackstone, Blackstone Italic, Letterpress Text, Letterpress Text Italic, Letterpress Text Bold, Letterpress Text Bold Italic, Mirage, Papyrus, Virus, Virus Lethal
Chris Costello created the font Papyrus in 1983. This unusual roman typeface merges effectively the elegance of a traditional roman letterform with the hand-crafted look of highly skilled calligraphy. It includes an extra set of initialing capitals to enhance its unique style.
Papyrus is part of the Linotype Library. Papyrus is a trademark of Esselte Letraset Limited.
The font Papyrus can be downloaded at:
http://www.linotype.com/14649/papyrusregular-font.html
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The overall impact of your image should reflect a visual statement or quality known as “gestalt”. When you see an image as a “unified whole”, you are seeing the gestalt in the image. Briefly, gestalt refers to the idea that the whole is greater than the sum of its parts.
The following art work called “desert & dream” is composed of a number of elements, and is an example of gestalt. Each element is created within one layer in Illustrator. The layers are demonstrated hereby.
Desert & Dream, Illustrator Image (10 Layers):
1. sky and moon: Sky was created with the RECTANGLE SHAPE and filled with a GRADIENT dark blue to light blue. Moon was created with two ELLIPSE SHAPE and PATHFINDER TECHNIQUE: SUBTRACT FROM AREA was applied.
2. dimmed star: Draw a star with STAR SHAPE. Use the star to CREATE A SCATTER BRUSH, name it star. Use the pencil tool to randomly draw some circle. Apply the star scatter brush to the circles. There will be stars in the sky now. Select the stars, apply EFFECT GAUSSION BLUR to them. Then set the TRANSPARENCY mode to screen, opacity to 60%.
3. bright star: The same as dimmed star, except no transparency.
4. meteor: Draw a STAR SHAPE filled with white, and then a small ELLIPSE SHAPE filled with blue. Select both objects, and apply BLEND to them. Use the blend options: specified steps 12. Use the PEN tool to edit the path on the blend shape to make it bend a little bit. Use the SCALE and ROTATION transformation tool to adjust its length and width as well as the direction the meteor goes to.
5. bg and river: There are three main objects here. Two red grounds, created by the PEN tool. And a river in between. River is filled with GRADIENT (dark blue to light blue). To make it look more water-like, I used the BRUSH tool to draw some lines and used GAUSSION blur.
6. reflect: These are the objects in the river: the Moon, Stars and the Meteor. The REFLECT TRANSFORMATION is used. For the reflected moon, the SCRIBBLE effect was applied. And the reflected meteor and stars, the TWEAK effect was applied.
7. desert: the red ground is supposed to be the desert, but it may not look so. 
Basically, I just draw several columns using the PEN tool, apply effect of DROP SHADOW, and connected them with BLEND (specific steps) to make the ground. Since the blended ground shape is a little bit different from the shape I want the desert to be, I used the two bg shapes to create MASK on them, which is shown in the layer panel.
8. my girl: Use the PEN tool to sketch the face and hair of girl. Some hair is in front of the face, and some are behind it. So the hairon and hair down layers were created above and underneath the face. The art brush: Fude was used for the stroke of the hair and face. Create a drop of tear and use it to CREATE a SCATTER BRUSH, name “tear”. Apply the brush on the girl’s face and hair.
9. type: copy the outmost hair path of the girl, and apply the TYPE ON A PATH tool. Use the character of “Bernhard Modern Std, Bold Italic” and 23pt. Fill color set to pink.
10. light: the last layer is added to make a light spot in the river on top of the reflected meteor. Two 4points stars were created on top of each other, one big and one small, filled with white and no stroke. GAUSSION BLUR applied to them.
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When fall is coming, I envision this fall fantacy…
Type:
1.Type: Arial black, 36pt. create outline, use 5pt flat brush.
Applying brushes to path:
2. fall leaf: use the pencil tool to draw some lines, and apply the fall leaf brush on them. Default property of the brush is used.
3. strawberry: use the rectangle tool to draw three rectangles. fill color is none. apply the Strawberry color brush to the stroke of the rectangles. change the brush options as: size 50% - 70% random, spacing 50% - 70% radom, scatter -130% - 27% radom, rotation -75 - 75 random. colorization: hue shift with color of red.
4. ladybug: draw a rectangle around the text. apply ladybug brush on the stroke, with property of: size 80% fixed, spacing 333% - 726% random, scatter -59% - 52% random, rotation -180 - 180 random.
Creating brushes
5. birds: draw three birds with pencil tool. make them into 3 scatter brushes. use line tool and pencil tool to draw path, and apply the bird brush to the path.
bird1: size 20%-100%, spacing 25% - 95%, scatter 2% - 100%, rotation 0 fixed.
bird2: size 10%-64%, spacing 17% - 79%, scatter 2% - 100%, rotation 0.
bird3: size 25% fixed, spacing 36% fixed, scatter 0% fixed, rotation 0.
Using a brush library:
6. Use the graphic sun in celestial stars and sky library, draw a sun at the left up corner.
7. Use the artistic water library, water color stroke1 brush to draw the border.
Background:
8. fill with yellow, use scribble effect.
arrange the order of each object.
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© Songinwind Creative 2009
